Roermond Light Experience

Roermond and the province Limburg asked Painting with Light to upgrade the underpass between the city center and the neighbouring shopping outlet. Nine million people visit the Designer Outlet Roermond every year and one out of four walks into the historic city center of Roermond. Local and provincial boards wanted a top connection to inform visitors about Roermond in a fun and attractive way. A boring and dark pedestrian underpass should transform into an exciting experience.

Result

PWL created all content and animations, as well as light design and the full technical installation. A large print, reflecting the Roermond tourist highlights, was installed against the wall of the underpass. The mascot, an animated "Roermondje", guides visitors alongside the most important buildings and squares of the inner city. The streaming water of the river Maas blending with the Roer has a prominent role on the wall, seen its importance to the Roermond skyline. With advanced projection mapping from 7 projectors and energy-efficient LED lighting, the visitor gets fully immersed in the animation. The ambient lighting is changing during day and night, with LED-lines covering the ceiling and modifying the atmosphere of the animation accordingly. At night, there is a fixed mode of the light atmosphere.

Andy Dritty, Delegate of the Province of Limburg, explains:

"This animation is really pulling visitors from the outlet center to the city center, triggering them into a visit. Roermond is one of the cities in Limburg, that is very well known, both in Germany and Belgium."

Rudolf Van Gompel, Director of the Designer Outlet Roermond:

"The connection with the city center is impressive and really reflects what it stands for - all of Roermond´s highlights are beautifully pictured in a moving and innovative way. I find the whole installation very inspiring and really believe it makes people happy!"

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Team

Jo Segers Jo has been working at Painting with Light as a designer for three years. He usually makes a rough sketch of his initial ideas for a new concept. Pretty old school, right? He translates these sketches into a digital sketch that serves as a basis for a 3D model he uses to make digital animations for the project. He rather enjoys communicating with the client about the designs, and he also looks after installation programming on some of the projects (usually with Céline). He loves the variety of his work. Each project has its own action plan, and this is different every time. He’s got a great anecdote featuring a colleague and a folding chair, but he’s keeping it a secret. That’s right, he’s very discreet too. As far as projects go, he has good memories of the 2019 Niels Destadsbader concert in the Sportpaleis. Not just because it was the first Sportpaleis show he was closely involved in, but also because of the great atmosphere.
Luc Peumans As a child, Luc was already fascinated by light and technology, which inspired him to study engineering alongside his musical hobbies. His passion for light took off when he became a member of the Symbolica dance theatre. During his studies, he gained his first work experience as a light technician, designer and operator for national and international concerts and shows. This was the seed for the establishment of Painting with Light in 1999. Luc is a creative perfectionist who will never shy away from a challenge. He cherishes time with his two children Sam and Bo, and he also likes being on a golf course. He cites the “Clouseau in het Lang” concert from 2005 and the 2018 musical project ‘40-‘45 as memorable challenges, that succeeded thanks to groundbreaking and enthusiastic teamwork. Should we even mention that he is proud as punch of his team?

Year 2020

Destinations

Shows

Services

Team

Jo Segers Jo has been working at Painting with Light as a designer for three years. He usually makes a rough sketch of his initial ideas for a new concept. Pretty old school, right? He translates these sketches into a digital sketch that serves as a basis for a 3D model he uses to make digital animations for the project. He rather enjoys communicating with the client about the designs, and he also looks after installation programming on some of the projects (usually with Céline). He loves the variety of his work. Each project has its own action plan, and this is different every time. He’s got a great anecdote featuring a colleague and a folding chair, but he’s keeping it a secret. That’s right, he’s very discreet too. As far as projects go, he has good memories of the 2019 Niels Destadsbader concert in the Sportpaleis. Not just because it was the first Sportpaleis show he was closely involved in, but also because of the great atmosphere.
Luc Peumans As a child, Luc was already fascinated by light and technology, which inspired him to study engineering alongside his musical hobbies. His passion for light took off when he became a member of the Symbolica dance theatre. During his studies, he gained his first work experience as a light technician, designer and operator for national and international concerts and shows. This was the seed for the establishment of Painting with Light in 1999. Luc is a creative perfectionist who will never shy away from a challenge. He cherishes time with his two children Sam and Bo, and he also likes being on a golf course. He cites the “Clouseau in het Lang” concert from 2005 and the 2018 musical project ‘40-‘45 as memorable challenges, that succeeded thanks to groundbreaking and enthusiastic teamwork. Should we even mention that he is proud as punch of his team?

Year 2020

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